How to Market to AA Audiences Authentically
3 Things I Know
April 7, 2021
Jamila Cummings-Osouna, VP, Strategy, Publicity, Multicultural
Jamila Cummings-Osouna, VP, Strategy, Publicity, Multicultural
- Voice the value of diverse communities as proven leaders and trendsetters in the entertainment space.
- Understand the cultural nuances within the multicultural landscape and show clients how to reach each group with authenticity.
- Forecast popular trends, brands and events emerging in the multicultural community by being part of the community, not just an observer.",